Monday, 25 May 2020

An Outline of Muuto's Latest Additions

Muuto, by definition, is rooted in the Scandinavian design tradition characterised by enduring aesthetics, functionality, craftsmanship and an honest expression.

Applying this to all aspects of the built environment, the brand carefully explores every element of public spaces and the range of needs that contribute to the user experience. By expanding this heritage with forward-looking materials, techniques and bold creative thinking, Muuto's ambition is to continually deliver new perspectives on Scandinavian design.

Enjoy the following edit of much-anticipated new additions for 2020.

EXPLORE THE COLLECTION

Can you describe your new In-Situ Modular Sofa design.
"With the In Situ Modular Sofa, we wanted to combine the functions of visual modularity with the beauty of simple, elegant lines and a deep comfort, echoing the values of Scandinavian design alongside the grandeur of traditional Italian sofas."

Describe your own your own design philosophy?
 "A good product builds and expands on tradition while simultaneously breaking the rules of said tradition. Modifications and elements of surprise, even changes that are less radical, stimulate thought and reflection, also who may not hold a particular interest in design. This tiny second of reflection is the window of opportunity where we can communicate with the users and that's what we strive to tap into."

What is unique about Scandinavian Design?
"Scandinavian design isn't merely a label to place onto products—it's a commitment by Muuto to let the brand grow dynamically in companionship with the emerging ideas and concerns of young Scandinavian designers. The term functions as an invitation, a challenge, and a motivating element to us as designers."

 
The new In Situ Modular Sofa
is a grand, modular design with sculptural lines that can be tailored to your individual space and taste yet with its modular elements hidden through subtle detailing of its front profile, paired with deep comfort and a soft seat. Choose from any of the 30 predesigned configurations or create your own, 
 
LEARN MORE
 
The 70/70 Table
, now with solid oak top, is designed with a simple expression, paired with subtle, understated details the reveal themselves upon closer inspection. Adding character to the design, the details of the 70/70 Table include its triangular base for a modern expression and the slanted edges of the table top, unveiling a wooden veneer for a warm touch. 
The Workshop Table joins together the ideals of Scandinavian craftsmanship and subtle detailing for a deliberately simple and archetypal expression. With its tabletop in either oak veneer or linoleum harmoniously carving itself into the solid oak frame, the Workshop Table brings a refined and understated appearance to any setting.
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